IVY NAKAR
Entrepreneurial Journey
Ivy Nakar’s entrepreneurial journey is driven by her commitment to delivering high-value services to SMBs, Entrepreneurs, and Solopreneurs with a focus on cost-effectiveness and innovation. She thrives in creating solutions that balance cutting-edge technology with a personalized, human touch—an approach that sets her businesses apart in an increasingly digital world.
Professional
Overview
IN is a seasoned entrepreneur and strategist, with a career spanning over multi-decade in various industries with a primary foundation in fashion and retail that later transitioned into Virtual Solutions. As the founder and managing principal of NKR, NKR Digital, and NKR Recruit, IN has built a reputation for creating innovative, cost-effective solutions that empower Small and Medium-sized Businesses (SMBs), Entrepreneurs, and Solopreneurs to thrive in a competitive business environment.
IN’s ventures are rooted in her commitment to helping SMBs, Entrepreneurs, and Solopreneurs, scale by offering more economical digital marketing and virtual professional solutions, leveraging remote models for efficiency and cost-effectiveness. Her leadership in these businesses has allowed her to tap into diverse global markets, with operations spanning the Philippines, the United States, and beyond.
Education
IN is committed to lifelong learning and has pursued education in diverse fields to equip herself with the skills needed to navigate both the creative and business worlds.
She is currently advancing her expertise with Harvard Business School Online, where she is in the process of completing continuing education in Entrepreneurship and Innovation, Disruptive Strategy, and Tech Venture. These programs are designed to deepen her knowledge of strategic thinking, innovation, and technology in business—key areas she leverages to lead her companies, NKR Digital and NKR Recruit.
IN’s formal business education began with a Bachelor of Business Administration (BBA), majoring in Marketing Management, from Colegio de San Juan de Letran. This solid foundation in business and marketing paved the way for her entrepreneurial ventures and her ability to develop successful strategies for growing and scaling businesses.
Additionally, IN honed her creative talents at the Fashion Institute of the Philippines, where she majored in Fashion Design and Merchandise. This training equipped her with the eye for detail, creativity, and design thinking that she applied in her early career as a fashion stylist and later as an entrepreneur building brands like Supplement Plus (SUPP+).
This combination of business acumen and creative expertise has been instrumental in IN’s ability to lead across multiple industries, from fashion and retail to digital marketing and HR solutions.
Key Roles &
Ventures
Managing Principal, NKR
United States & Philippines | April 2020 – Present
IN founded NKR to serve the needs of SMBs by providing outsourced marketing and HR solutions. With a strong emphasis on delivering high-quality services at a fraction of the cost of traditional US vendors, NKR supports businesses by offering innovative digital marketing strategies and virtual staffing solutions. The company’s remote business model sets it apart as a competitive and economical resource partner for growing companies.
- Managing Principal, NKR DigitalUnited States & Philippines | January 2022 – Present
Under IN’s leadership, NKR Digital focuses on the intersection of technology and emotion to create powerful digital marketing solutions for SMBs. The agency’s approach blends cutting-edge technology with emotional storytelling to craft campaigns that resonate with audiences, driving engagement and sales.
- Managing Principal, NKR RecruitPhilippines | April 2020 – PresentThrough NKR Recruit, IN provides businesses with highly skilled, remote virtual professionals. The agency is known for its tailored recruitment processes, connecting SMBs with top-tier talent in a cost-efficient manner. IN’s focus on delivering high-quality staffing solutions has helped businesses scale without the overhead of traditional hiring.
Consultant, OfficePartners360
United States | May 2020 – April 2022
In her consulting role with OfficePartners360, IN worked closely with C-suite executives, providing strategic market research and expansion services. She played a key role in the company’s expansion into Asia, Latin America, and South Africa, conducting competitive intelligence research and building operational frameworks for international growth.
Managing Owner, Supplement Plus (SUPP+)
Philippines | April 2016 – March 2021
IN successfully built Supplement Plus (SUPP+), a retail and e-commerce business in the health and wellness sector. Starting from the ground up, IN managed every aspect of the business—from logistics and marketing to sales and social media management. She implemented strategic initiatives that maintained market relevance and reduced operating costs while ensuring high-quality products and excellent customer support. The company later pivoted into fitness technology in 2021.
Freelance Digital PR & Media Relations Specialist
Philippines | October 2015 – September 2018
In her freelance capacity, IN handled digital PR and media relations for various clients. She liaised with key spokespeople, managed social media networks, and organized high-profile events. IN’s creative skills also extended to producing visuals and campaigns for social media and digital marketing.
Fashion and Celebrity Stylist
Philippines | October 2010 – September 2018
As a fashion stylist, IN developed visual decks for celebrity and model shoots, films, and shows. Her work extended to curating wardrobes, sourcing merchandise, and overseeing the styling team, including makeup artists and hairstylists. IN’s keen eye for trends and forecasting, combined with her organizational skills, allowed her to create cohesive looks that aligned with her clients’ brand identities.
Junior Fashion Stylist, GMA Network
Philippines | January 2009 – December 2010
IN started her fashion career as a junior fashion stylist at GMA Network, where she assisted with editorial shoots, pre-production tasks, and styling for TV, film, and events.
Skills & Expertise
Skills & Expertise
Empowering Future Growth
With a vision to help businesses grow smarter, not harder, IN continues to inspire and lead companies that offer unique solutions for the dynamic challenges faced by small and growing businesses today.
